• What We Do
    • Cultural StrategyServices That Help Leaders Translate Insights From The Business Problem Into A Single Strategy For Their Inclusive Change and Growth Ambition.
    • Inclusive Customer Experience Design StrategyServices For Leaders Who Desire A​​ Modern Customer Experience Design Based On Cultural Insights Throughout The Customer Journey.
    • Inclusive Customer Experience Design PlanServices For Leaders Who Desire A Fully Integrated Inclusive Go-To-Market Plan That Shifts Customer Attitudes and Behaviors.
    • Inclusive Employee Experience Design StrategyServices For Leaders Who Desire A Modern Employee Experience Design Based On Cultural Insights From On-Boarding To Exit.
    • Inclusive Employee Experience Design PlanServices For Leaders Who Desire A Fully Integrated and Inclusive Employee Experience Plan That Shifts Employees Attitudes and Behaviors.
    •  The Reframe Movement Brief™Services That Provide A Modern Definition Of The Call – To – Action That Is Rooted In Community Building, The Brand Purpose and Why.
    • Reframe SoftwarePowered by AI and ML, A Personal Assistant With Tools That Operationalize Inclusive Change & Growth.
    • Measurement and Effectiveness StrategyServices That Evaluate Inclusive Growth and Change Against The Business Priorities Throughout The Customer and Employee Lifecycle.
  • What We Think
    • Thought LeadershipE-books, Books and Guides To Help Leaders Accelerate Inclusive Change and Growth.
    • Case StudiesExamples of How Reframe Helped Leaders Accelerate Inclusive Change and Growth At Scale.
    • The Change Blog by Reframe™Read and Listen to Stories About Leaders Who Are Accelerating Inclusive Change and Growth.
    • The Change Podcast by Reframe™Watch and Listen To Stories About Leaders Who Are Accelerating Inclusive Change and Growth.
    • The Change Salon by Reframe™A Change Learning Experience For A Curated Group of Leaders Who Want To Discuss How to Accelerate Inclusive Change and Growth At Scale While Sharing Best Practices.
    • The Change Summit by Reframe™A Two Day Change Learning Experience For Leaders Who Want To Learn How To Build More Inclusive Experiences At Scale Using the Reframe Change Operating System.
    • The Change Accelerator by Reframe ™A 6 - 12 Week Change Learning Experience For Leaders Who Want To Learn How To Build More Inclusive Experiences At Scale Using The Reframe Change Operating System.
  • Who We Are
    • Our TeamOur Team and Advisors Are Mission Driven Focused On Solving For A Decades Old Problem.
    • Our HistoryFounded in 2015, Reframe Developed An Innovative Change Approach With F500 Partners At Every Stage of Development.
    • Press HighlightsNews About How Reframe Helped Leaders Build The Most Inclusive Experiences At Scale.
    • Media RelationsMedia Resources That Support The Brand and Our Ambition To Help Leaders Build The Most Inclusive Experiences At Scale.
  • Contact Us
Get Started
  • What We Do
    • Cultural StrategyServices That Help Leaders Translate Insights From The Business Problem Into A Single Strategy For Their Inclusive Change and Growth Ambition.
    • Inclusive Customer Experience Design StrategyService For Leaders Who Desire A​​ Modern Customer Experience Design Based On Culturally Inclusive Insights Throughout The Customer Journey.
    • Inclusive Customer Experience Design PlanServices For Leaders Who Desire A Fully Integrated Inclusive Go-To-Market Plan That Shift Customer’s Attitudes and Behaviors.
    • Inclusive Employee Experience Design StrategyServices For Leaders Who Desire A Modern Employee Experience Design Based On Culturally Inclusive Insights From On-Boarding To Exit.
    • Inclusive Employee Experience Design PlanServices For Leaders Who Desire A Fully Integrated and Inclusive Employee Experience Plan That Shifts Employees Attitudes and Behaviors.
    •  The Reframe Movement Brief™Services That Provide A Modern Definition Of The Call – To – Action That Is Rooted In Community Building, The Brand Purpose and Why.
    • Reframe SoftwareIn Partnership With Reframe AI Technologies, Software To Help Scale and Operationalize Your Inclusive Experience Design Plan.
    • Measurement and Effectiveness StrategyServices That Evaluate Marketplace Growth and Workplace Change Against The Business Priorities Throughout The Customer and Employee Lifecycle.
  • What We Think
    • Thought LeadershipE-books, Books and Guides To Help Leaders Accelerate Inclusive Change and Growth At Scale.
    • Case StudiesExamples Of How Reframe Helped Leaders Accelerate Inclusive Change and Growth At Scale.
    • The Change Blog by Reframe™Read and Listen To Stories About Leaders Who Are Accelerating Inclusive Change and Growth At Scale.
    • The Change Podcast by Reframe™Watch and Listen To Stories About Leaders Who Are Accelerating Inclusive Change and Growth At Scale.
    • The Change Salon by Reframe™A Change Learning Experience For A Curated Group of Leaders Who Want To Discuss How to Accelerate Inclusive Change and Growth At Scale While Sharing Best Practices.
    • The Change Summit by Reframe™A Two Day Change Learning Experience for Leaders Who Want To Learn How To Build More Inclusive Experiences at Scale Using the Reframe Change Operating System.
    • The Change Accelerator by Reframe™A 6 - 12 Week Change Learning Experience For Leaders Who Want To Learn How To Build More Inclusive Experiences At Scale Using The Reframe Change Operating System.
  • Who We Are
    • Our TeamOur Team and Advisors Are Mission Driven Focused On Solving For A Decades Old Problem.
    • Our HistoryFounded in 2015, Reframe Developed An Innovative Change Approach With F500 Partners At Every Stage of Development.
    • Press HighlightsNews About How Reframe Helped Leaders Build The Most Inclusive Experiences At Scale.
    • Media RelationsMedia Resources That Support The Brand and Our Ambition To Help Leaders Build The Most Inclusive Experiences At Scale.
  • Contact Us
  • Get Started
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Booking.com looks to stand out with Smiley brand as consumers return to travel

Booking.com looks to stand out with Smiley brand as consumers return to travel

By Reframe Staff
August 9, 2022
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  • What We Do
    • Cultural Strategy
    • Inclusive Customer Experience Design Strategy
    • Inclusive Customer Experience Design Plan
    • Inclusive Employee Experience Design Strategy
    • Inclusive Employee Experience Design Plan
    •  The Reframe Movement Brief™
    • Reframe Software
    • Measurement and Effectiveness Strategy
  • What We Think
    • Thought Leadership
    • Case Studies
    • The Change Blog by Reframe™
    • The Change Podcast by Reframe™
    • The Change Salon by Reframe™
    • The Change Summit by Reframe™
    • The Change Accelerator by Reframe™
  • Who We Are
    • Our Team
    • Our History
    • Press Highlights
    • Media Relations
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