THE CHANGE PODCAST

Watch and Listen to Stories About Leaders Who Are Accelerating Inclusive Change and Growth.

Episode 3
S1E3: Documenting The Story About The Change Required
In this episode, Jeffrey Bowman and literary agent JL Stermer discuss the journey of writing and publishing 'Reframe the Marketplace: The Total Market Approach to the New Majority. They explore the role of a literary agent, the intricacies of the book proposal process, and the evolution of the publishing industry over the past decade. The conversation highlights the importance of chemistry between authors and agents, the need for diversity in publishing, and the challenges of taking a book to market.
Episode 2
S1E2: Betting On The Future:  The First Cultural Agency
In this episode, Jeffrey L. Bowman interviews Charlie McKittrick, exploring the evolution of the advertising industry from traditional methods to digital transformation. They discuss Charlie's journey into advertising, the cultural shifts within Ogilvy by starting the industry's first cultural agency (OgilvyCULTURE), and the challenges of integrating multicultural audience insights and strategies within a "general market" agency.
Episode 1
S1E1: Challenging The Industry To Change From the Inside, Out
In this episode of the Change Podcast, Jeffrey L. Bowman interviews Marla, the CEO of the 4A's, discussing her journey in the advertising industry, the role of the 4A's in advocating for agencies, and the challenges of achieving inclusivity in marketing. They explore the evolution of advertising, the importance of media transparency, and the future of agency models.
Episode 0
Season 1 Episode 0 (S1E0): Introducing The Change Podcast by Reframe, A Six Episode Summary
In Celebration of the 10 Year Anniversary of the Award Winning Wiley Published Book, Reframe The Marketplace: The Total Market Approach To The New Majority, Reframe Consulting Is Launching The Change Podcast. Think Revisionist History Format Where Industry Leaders Revisit The Disruptive Total Market Topic and Approach 10 Years Later and Answer The Question, What’s Changed?
Episode 5
S0E5: Why The Practice of Diversity, Equity & Inclusion Will Not Be Enough To Save Brands and Businesses
In the fifth and final episode of our pilot season we're directing our focus inward by delving into the Reframe concept. Our exploration involves a profound interview with leaders who seek to redefine the essence of reframing, along with the overarching ambition to address a longstanding issue through an innovative paradigm shift of change management.
Episode 4
S0E4: Modernizing The Arts & Culture Sector: Truth Telling and Creating More Equitable Spaces
In this episode, Krista Terrell delves into the ASC's commitment to address historical inequities, the strategic decisions guiding their funding practices, and the challenges faced in balancing the city's economic priorities with a community-centric approach. She also brings to light the ASC's proactive initiatives, transparency, and vision for a future where the arts not only thrive but truly represent and serve the diverse and evolving population of Charlotte Mecklenburg.
Episode 3
S0E3: The Industry Correction Heard Around The World. What The US Supreme Court Decision Means To The Future of Education
This episode delves into Linda and Wendy's journey, sharing experiences and strategies for fostering inclusivity and diversity in schools. It also highlights the partnership between Reframe and School First, emphasizing the use of innovative tools like the Reframe's Culture Maturity Assessment Tool to gauge readiness for transformative change in the educational institutions.
Episode 2
S0E2: George Floyd, Now What? How Restaurant Associates Is Building Inclusive and Sustainable Change at Scale
Discover how Reframe helped Courtney Willis, the Vice President of Diversity, Equity, Inclusion, Belonging, and Culture at Restaurant Associates, navigate the aftermath of George Floyd's murder and create impactful change.
Episode 1
S0E1: From Subject Matter Expert to Change Agent Navigating the Path of Diversity, Equity, and Inclusion
Discover the breakthroughs and lessons learned in driving change within organizations with Lea Taylor, Head of Diversity, Equity, and Inclusion at Razorfish.