INCLUSIVE CUSTOMER EXPERIENCE DESIGN STRATEGY
Services For Leaders Who Desire A Modern Customer Experience Design Based On Cultural Insights Throughout The Customer Journey.
Offering
For Leaders Who Want To Modernize Their Marketplace Approach By Better Understanding All Customers, Become More Culturally Inclusive For Growth Acceleration, Higher Engagement and Conversion.
A modern marketplace design based on culturally inclusive insights throughout the customer journey.
Capabilities
To Make An Impact Based On The Stated Ambition Requires A Redesign Of The Customer Experience. Services For Achieving An Inclusive Customer Experience Design Strategy Includes The Following:
- Qualitative And Quantitative Research
- Funnel Analysis
- Segmentation
- Personas
- Journey Mapping
- Messaging and Contact Strategy
What We Think
Blog
Mono-Cultural Defined
The Five Stages of Culture: Stage 1 Mono-cultural: Celebration of attitudes and behaviors relating to, or comprised of one dominant group. The term monocultural is used in marketing to describe a marketplace where the individuals share a strong bond based on a shared identity. Monoculturalism in the workplace can limit broader thinking and prevent that […]
Case Study
A Cross-Cultural Communications Platform At Scale
How to move from a ‘general market’ and ‘multicultural’ communications platform to a cross-cultural platform for a more inclusive customer experience.
Thought Leadership
Reframe Marketplace Change Guide
Our “how to” instructional guide and evidenced based approach for marketplace growth in the Age of Accelerations.